Polyglotte's PolyKB 1.0 USB keyboard, which is available
for Windows operating systems.
Daniela Semeco’s PolyKeyboard app, which launched in October 2013, allows multilingual people to switch seamlessly between various keyboard formats.
The idea for PolyKeyboard, an app and keyboard for multilingual people to type using different keyboard formats, came to Daniela Semeco when she moved back to the United States in February 2011 after living in Berlin for a year and a half.
“The job market was pretty miserable, and when I was listing all my skills while applying to jobs, I thought about my language skills and realized I knew all these different keyboard layouts by heart,” Semeco told Tech Page One. “I couldn’t write that on my résumé as a skill, but it does take a lot of energy and memory to switch.”
A keyboard that could automatically switch to different language formats would solve that problem, she thought.
“I thought it was kind of silly that the keyboard hadn’t changed in 150 years,” said Semeco, who knows four languages fluently: English, Spanish, French and German. She’s learning Italian, Portuguese and Russian as well. “I was going to solve that problem. A light bulb went off.”
Semeco put her idea in motion
Semeco started by printing layouts of keyboards from different languages on computer paper, laid them on top of one another to see the commonalities. Fitting all the characters on a single, universal keyboard simply wasn’t feasible — each key would be overcrowded and difficult to read.
So she consulted her father, a computer scientist who lives in Atlanta, to find out how difficult it would be to build an app or device that would allow users to change to different keyboard formats.
Once they figured out a plan for what became PolyKeyboard, Semeco booked a one-way ticket to San Francisco in March 2011. She didn’t know anyone and had very little money.
Fast-forward to January 2013, Semeco founded Polyglotte as a benefit corporation. “Polyglotte” is derived from the word polyglotism, which means the ability to speak many languages.
That year, PolyKeyboard launched as an app that allows users to switch seamlessly between 17 different languages on their touch-screen keyboards. It became available for free on the App Store Oct. 31, 2013. The keyboard only works within the app for now, and Semeco is working on integrating it with various operating systems. Polyglotte also offers a 1.0 USB keyboard for Windows operating systems for $199.
Semeco has attended various networking events in San Francisco, including July 29’s
Tech Cocktail, and is looking for opportunities to put the product on display. On July 31, the startup featured its prototype at
Freespace in San Francisco, and on Aug. 7, the team showcased the keyboard app at the
Women 2.0 City Meetup.
Given its large international community, San Francisco is the perfect place for her company to be based, Semeco said. According to a
2011 study by the U.S. Census Bureau, 44 percent of California’s inhabitants speak a language other than English in the home. Spanish is the second most spoken language in the state, but Chinese, Korean and Vietnamese are present as well.
Relaying the Polyglotte’s vision
Polyglotte’s greatest challenge has been conveying the need for PolyKeyboard, according to Stanley Osborne, one of Semeco’s mentors who helped build Craigslist.
“An awful lot of people in the United States are culturally unaware of how multilingual computing needs to be improved,” Osborne said. “We’re still struggling to get that message across.”
The Europeans who Semeco has met understand the importance of PolyKeyboard right away, she said, given that they know many more languages than U.S. residents. About 19 percent of Europeans are bilingual; 25 percent are trilingual and 10 percent speak four or more languages, according to the
2012 Eurobarometer Report “Europeans and their languages.”
Because the product is so unique — PolyKeyboard is the only keyboard app with more than a dozen language formats on it — it has been difficult to explain how it works.
“I’ve heard a lot of excitement from people about the product, but there’s a learning curve,” Semeco said. “When something is new, people compare it to things that already exist. It’s hard to explain because it’s not like anything they’re used to.”
Despite these challenges, Semeco is pushing forward with her product, as she realizes there’s a need for a keyboard for polyglottes like her.
“Daniela is very quick to get over things and move on,” Osborne said. “Along the way, [entrepreneurs] have to learn skills [they] didn’t have, and she has the resolve not to give up.”